The closer we get to the end of March, the more you’re going to hear about World Backup Day. Falling on the last day of the month, March 31, World Backup Day raises awareness and educates tech users about computer backup and data protection. We hope to continue this education and awareness building by hosting a Twitter Party to prepare more people for what lies ahead when it comes to the future of their data.

Acronis, a global leader in hybrid cloud data protection and storage, recently completed a consumer backup survey in the U.S., U.K., Australia, Germany, France, and Japan. The results were revealing, beginning with the finding that most users are completely unaware of the threat posed by ransomware attacks, much less how to prepare for them.

The recent threat by hackers to delete 627 million iCloud accounts within two weeks unless they’re paid a ransom is an excellent reminder that the dual protection of local and offsite backups is the best strategy to protect your digital life.

Data is everywhere and it’s valuable. Cybercriminals know it, lawmakers know it, and big corporations know it, too. With rising threats putting data in precarious positions, it’s important that you stay up-to-date on the threats that could be eyeing your information.