23 January 2014 — 3 min read
Survey: What's Worth More — Data or Device? Consumers Value Photos Above All, But Few Protect Digital Memories
What’s more important to you: your data — photos, videos, that old novel you’ve been working on — or your device? If you said your data, you’re in good company. An overwhelming majority of consumers say their photos, files and digital memories are more important (and more valuable) than their device, according to a recent Google survey conducted by Acronis. Yet when it comes to backing up those personal documents and memories, many are still using out-of-date tools, if any at all.